Should We Say Goodbye To Email?

Written by Jeff Orloff on December 7, 2011 – 4:00 pm -

Estimates show Twitter to have over 300 million users. Facebook is close to 1 billion and Google+ keeps growing every day.

Add to the mix all of the smaller, niche social networks and those numbers continue to climb.

Take into account that all of these platforms offer some type of messaging client you can see why some people can so confidently make the claim that email is dead.

But despite the popularity of instant messaging through social networks, text messages and Tweets, email remains a powerful force. Powerful enough that VisibleGains, a video marketing company, confidently makes the claim that email is here to stay in a recent infographic that they created. Continue reading Should We Say Goodbye To Email?

Subscribe to my RSS feed

Real Time Communication Tools or Email?

Written by Jeff Orloff on August 31, 2011 – 4:00 pm -

Just a short while ago I wrote a post detailing the findings of a Pew Research Center study that shows email is still one of the most popular activities on the Internet.

Strangely enough, in the age of social media communication, those aged 19 to 29 reported using email more than any other age group - with 64 percent reporting that they use email at least one time per day.

However CIOs don’t quite see it this way according to another study. Continue reading Real Time Communication Tools or Email?

Subscribe to my RSS feed

Email is Still Most Popular

Written by Jeff Orloff on August 16, 2011 – 4:11 pm -

Email is still popularIt seems like everywhere you go the topic of Google+ vs. Facebook hits you smack in the face. No pun intended.

Much of this debate stems from the reliance of so many people using social tools as their primary method of communication and content curation. Continue reading Email is Still Most Popular

Subscribe to my RSS feed

Email still king despite pretenders

Written by John P Mello Jr on October 29, 2009 – 5:37 pm -

Email not giving up its crown yet.

Email not giving up its crown yet.

Email no longer rules, declared a headline in a recent issue of the Wall Street Journal. Email has fallen from its throne as the king of wired communication, the author reasoned, because social media, like Facebook and Twitter, offer communicators a more immediate way to share their thoughts, situations and creative endeavors with others. However, while it’s true that email’s monopoly on communication is no more, that doesn’t mean it has relinquished its crown as the wallah of wired information exchange. In fact, social media, rather than snatching email’s diadem, have actually polished it.

Anyone with a Twitter or Facebook account knows how much “noise” those services generate. The compulsion by many users of those media to gush minutiae can be numbing. When email was the sole source of online communication, complaints abounded about information overload. That has only worsened with the likes of Twitter and Facebook. Email, though, as a mature technology, has developed ways to cope with noise. Filters sort messages as they arrive. Folders segregate items into bins where they can be logically acted on. Tags and categories further slice and dice clutter. Those things add value to email. By comparison, Twitter and Facebook can feel as if the postman drove a dump truck up to your house and jettisoned a year’s worth of mail on your lawn.

Continue reading Email still king despite pretenders

Subscribe to my RSS feed