A 38-year old UK man successfully sued a cookware company for spamming him and won a $1200 judgement. Steve Higgins claimed he had little choice because the company ignored his opt-out requests.
Mr Higgins, a businessman from Northampton, said: ‘The majority of the emails I was receiving I had never opted in to get. I attempted to unsubscribe, but to no avail. ‘So I sent out letters directly asking them to stop. I didn’t want them. I pleaded with them. A number of companies continued to send them despite the letter, so I started taking action in the small claims court. When I have requested them to stop and they ignore those requests it is really disappointing and frustrating. Even if you have inadvertently signed up to email lists by forgetting to tick a box they should respect your wishes when you ask to unsubscribe.’
A few months ago Higgins won an additional $1500 after successfully suing a payment protection company and says he plans to file spam lawsuits against at least 9 other companies including Capitol One and Halifax Bank. His lawsuits are claiming violations of the Privacy and Electronic Communications Regulations 2003, their version of the US CAN-SPAM Act. He’s encouraging anyone else fed up with spam to file lawsuits of their own. The cookware company, Kent-based Jean Patrique, ignored the court correspondence and never bothered to show up. As of yet they’ve had no comment on the matter either.
How do you feel about suing spammers? Do you think it’s worth the time and expense? Why or why not?